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A throwback to Pepsi's non-problematic commercials with J-Pop stars

Pepsi fucked up. They really did. Their commercial featuring Kendall Jenner was problematic on multiple levels. But rather than give air time to that tone deaf, train wreck of a commercial, we're going to take a look at when the Pepsi team in Japan stayed in their lane and just gave us cool little ditties of commercials, soundtracked by bottle fresh bops.

Whilst mainstream pop fans are reminiscing over when Pepsi did good commercials with Britney Spears, P!nk and Beyonce. Let's reminisce over when Pepsi did good commercials with Perfume, Kumi Koda and Hikaru Utada.


Perfume's Pepsi commercial kick started what would become a trend for the group in terms of product tie-ins, all the damn time. For everything. Yet it is the anomaly, as it's the one product tie in that Perfume have done which features a song of theirs which was never released as a single or featured on an album. Some fans are still salty over the full length Nakata produced cover of The Cardigans' &quo…

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